The Deauville Beach Resort
Digital Marketing Director
- Held responsibility for planning hotel digital and brand strategies; formulating hotel brand identity; managing content; developing mobile; and overseeing online marketing, multi-language search engine optimization, and social media
- Spearheaded the re-branding of online and offline company identity from logo design, responsive website, and collateral branding materials, such as hotel brochures, video content, and imagery library
- Expertly managed partnership development and activation to increase groups, weddings, and corporate business events
- Delivered presentation of periodic hotel reports and measurement of online performance, return on investment (ROI) and guiding strategy
- Digital Marketing Director 100%
- Re-Branding 100%
- Website Management 100%
- Expedia TravelAds 100%